DO Impact Capacity Building

Transnational Workshop 6 - Lithuania (online)

29 April 2026

The Workshop “Using Data to Tell a Digital Impact Story”  explored the intersection of data, psychology, and communication in the modern digital landscape. Participants learned how to transform raw numbers into meaningful insights and build deep trust across digital channels. The sessions also delved into the science of cognitive load, teaching strategies to capture attention in an era of information overload. By focusing on impactful storytelling, the event provided practical tools to ensure messages are not only delivered but truly heard.

 

Insights

Review the presentations:

Turning data into understanding: How to move from numbers to meaning

by Ieva Žebrytė, associate professor at Vilnius University

Cognitive load and attention in digital storytelling

by Dr Beth Daley, Europeana Foundation

The Psychology of Trust in Digital Relationships

by psychotherapist Dainius Jakučionis M.D.

Re-watch the session

Second part of the session is available here, first part is coming soon!