DO Impact Capacity Building
Transnational Workshop 6 - Lithuania (online)
29 April 2026
The Workshop “Using Data to Tell a Digital Impact Story” explored the intersection of data, psychology, and communication in the modern digital landscape. Participants learned how to transform raw numbers into meaningful insights and build deep trust across digital channels. The sessions also delved into the science of cognitive load, teaching strategies to capture attention in an era of information overload. By focusing on impactful storytelling, the event provided practical tools to ensure messages are not only delivered but truly heard.
Insights
Review the presentations:
Turning data into understanding: How to move from numbers to meaning
by Ieva Žebrytė, associate professor at Vilnius University
Cognitive load and attention in digital storytelling
by Dr Beth Daley, Europeana Foundation
The Psychology of Trust in Digital Relationships
by psychotherapist Dainius Jakučionis M.D.
